Improving Communication on Data Security

And we do need to work out better ways to communicate why this way is better. We think in general, people are aware of the idea that hacks happen, and if your data isn’t in that database, it can’t be stolen.

So I think that’s a fairly clear message. But it’s pretty easy to get caught up in technological mumbo jumbo, like zero knowledge proofs that are exciting to some people.

And there’s a riff. We shoUldn’t discount those people that really find that interesting, but it’s pretty complicated as well.

Once you start digging into actually what’s going on there, you drop people off pretty quickly.